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WGSP-FM (102.3 MHz) is a radio station licensed to the community of Pageland, South Carolina, and serving the greater Charlotte metropolitan area. The station is owned by Norsan Broadcasting of Atlanta, Georgia.[2] It airs a Spanish tropical music format.[3]

History

WCPL-FM was located in Pageland, South Carolina. In 1989, the station became WMAP-FM and began airing the same programming as WMAP in Monroe, North Carolina.[4] After WMAP went off the air,[5] the FM, later known as WRML, played Southern gospel music. In 2006, Norsan took over the station and made plans to move the transmitter closer to the metropolitan area.[6] The programming was also aired on WXNC, at 1060 AM and WGSP, at 1310 AM.[7] Charlotte listeners began receiving the stronger signal in September 2007.[7]

The station was assigned the WGSP-FM call letters by the Federal Communications Commission on September 26, 2007.[1]

On January 1, 2009, "La Raza" began airing on WOLS, which Norsan Media began leasing, and WGSP-FM simulcast WOLS for a short time before a switch to tropical music / Latin pop format.[3]

Logo before WGSP simulcast

As of 2013, WGSP-FM was called "Latina 102.3".[8]

References

  1. ^ a b "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. ^ "Station Information Profile". Arbitron.
  3. ^ a b Washburn, Mark (2008-11-20). "106.1 FM Will Shift to All-Spanish". The Charlotte Observer.
  4. ^ Stowe, Gene (1989-06-24). "Monroe's WMAP Radio Picks Up S.C. Station". The Charlotte Observer.
  5. ^ Lyttle, Steve (1997-03-21). "New Radio Station Will Slip Into Old Spot on the Dial". The Charlotte Observer.
  6. ^ Ordoñez, Franco (2006-03-01). "City's Top Spanish-Language Radio Station Leaping to FM - WGSP-AM Will Begin Simulcasting Today on WRML 102.3". The Charlotte Observer.
  7. ^ a b Washburn, Mark (2007-09-25). "New Radio Station Is on the Air". The Charlotte Observer.
  8. ^ Washburn, Mark (2013-02-02). "Media firm plans Spanish TV in Charlotte". The Charlotte Observer.

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