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Design Bridge and Partners, known as Design Bridge and Partners Worldwide Limited legally,[1] is a global brand and design consultancy. Founded after the merger of Superunion and Design Bridge in April 2023,[2][3] it is owned by WPP plc.

History

In July 2022, WPP announced the merger of Superunion and Design Bridge, two design consultancies. The company was intended to launch in January 2023,[4] however it was delayed to April 2023. The company that was used for Superunion was legally renamed to Design Bridge and Partners Worldwide Limited in February 2023,[1] 2 months before the official launch.

References

  1. ^ a b "DESIGN BRIDGE AND PARTNERS WORLDWIDE LIMITED overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2024-04-05.
  2. ^ "WPP design powerhouse officially launches as Design Bridge and Partners | News". Campaign Asia. Retrieved 2024-03-29.
  3. ^ "Design Bridge boss says merger with Superunion will spark renewed emphasis on craft". The Drum. Retrieved 2024-04-04.
  4. ^ "WPP merges Design Bridge and Superunion". Marketing-Interactive. 2022-07-07. Retrieved 2024-04-04.